Great service equals loyal customers. Social CRM plays an essential role in the process of building loyal customers.
CRM stands for Customer Relationship Management; It’s an approach to manage a company’s interaction with current and potential customers.
And social CRM is the use of social media platforms such as Facebook, Twitter, Instagram, and more, to engage with your customers in real time and enhance relationship management.
Let’s deep dive into social CRM with an infographic:
This Infographic was originally published here.